Applied AI lab · Tel Aviv
We own and operate autonomous products for small and mid-sized businesses, and take a short list of contracts where the hard part is infrastructure, security or regulation.
01 / Ventures
The product isn't the interface. It's the work that stops landing on someone's desk. Pick one to see what it actually does.
Hand it raw footage and a goal. Mouza picks the takes, paces the cuts, writes the captions, grades the colour and publishes on brand and on schedule. There is no editor in the loop, and no timeline for anyone to open.
9:16 · 1:1 · 16:9 queued
Answers the lead, books the meeting, sends the quote, issues the invoice and reconciles the payment. Nobody drafts a reply and nobody chases a confirmation.
312 hours savedRaw footage in, finished multi-aspect cuts out, captioned in Hebrew and English and published to schedule. Same brand, same footage — the cut does more of the work.
+38% avg viewsSix systems designed, shipped and still operated by the people who wrote them. Nothing handed over, nothing parked in a backlog, nothing abandoned.
6 systems, 14 months02 / Track record
We opened in July 2025. Since then: three products live, Maya in beta, BizzTrust still in the field and PlanGate just begun. Every number here is work that used to belong to a person and now belongs to a system we operate.
Quarter by quarter: what shipped, what is running today, and what we have committed to next. The last column is a plan, not a promise — we would rather you could tell the difference.
Two people, one rule: every product has to remove a task rather than visualise it. No dashboards, no seats to sell.
Merchant insolvency risk 30, 60 and 90 days out, from consented Open Banking data. The first product we put on the bench.
A sport-agnostic competition platform: one effort score that has to hold up across running, cycling, lifting and CrossFit. Work starts here; the stores come later.
A sport-agnostic competition platform in both app stores, with one effort score that holds up across running, cycling, lifting and CrossFit. Built, shipped, done.
A researched, narrated, illustrated ten-minute lesson from a one-line prompt. Complete, and running on our own material.
Money-moving infrastructure: perimeter, secrets and deployment treated as the product, not as a later chore.
Lead to meeting to quote to invoice to reconciled payment — the loop we intend to close without a person in it.
Raw footage in, finished multi-aspect cuts out, captioned in Hebrew and English. Newest of the six, and the first one anyone can sign up for.
The loop is running for design partners: thread, calendar, quote, invoice. Payments and Meta still sit outside the closed path.
Fire-code review against the full NFPA corpus, with the clause behind every finding so an engineer can argue with the machine.
Out of beta and into a full launch: PayPlus and the ledger on one side, Meta Lead Ads on the other, so the loop closes without a handoff.
Out of build and into a real sign-off workflow, with the engineer still holding the pen.
We are in early conversations with a tier-one Israeli bank about running BizzTrust against a live acquiring portfolio. Nothing is signed, and we won't name a partner before it is.
The same product into a market fifty times the size: English-first brand profiles, American publishing windows, and pricing built for US SMBs rather than converted from shekels.
03 / Method
Four rules we don't break. They exist because breaking them is how this kind of project quietly dies six months in.
Thirty minutes on what the work actually is today — who touches it, how often, and what it costs when it goes wrong.
Not a deck, and not a prototype behind a login. Something running against your real data inside a week, on the current generation of models and infrastructure rather than whatever was standard two years ago.
Stateless services, work pushed onto queues, retrieval that caches instead of re-embedding, and the smallest model that still clears the bar. We measure cost per run rather than cost per month, so scaling up stays a capacity decision instead of a budget crisis.
Least-privilege access, real audit trails and reproducible deploys — run by the people who wrote the code, not by an account manager sitting in front of them.
Everything in one place
If you take one thing from this page, take one of these.
04 / Careers
Four openings across engineering, content and commercial operations. Each one owns a real outcome, not a narrow slice of a department.
Read the role briefs, meet the way we work and apply on the dedicated careers page.
Explore careers05 / Contact
English or Hebrew, answered within a working day. If it isn't a fit, we say so in the first reply rather than booking a second call about it.
[email protected]
